After months of speculation, TikTok is finally launching its own “social music streaming service,” initially in Indonesia and Brazil, the company announced Thursday, with licensing from all three major music companies.
The service, hich is premium-only, will allow users to synch with their existing accounts and also share and download the tracks they discover on TikTok. The service is now available in both countries with a one-month free trial, according to
The new service will replace the company’s existing streaming service, Resso, on Sept. 5. The transition began in May, which TikTok’s parent company, ByteDance, announced that Resso would become a premium-only service.
The move is a major one for any number of reasons, as TikTok has been the major source of music discovery for several years and the company’s launch of a new streaming service has long been expected. There was no word initially on when it will launch in other territories, but it would seem to be coming sooner rather than later.
“We are pleased to introduce TikTok Music, a new kind of service that combines the power of music discovery on TikTok with a best-in-class streaming service. TikTok Music will make it easy for people in Indonesia and Brazil to save, download and share their favourite viral tracks from TikTok,” said Ole Obermann, global head of music business development at TikTok, in a statement. “We are excited about the opportunities TikTok Music presents for both music fans and artists, and the great potential it has for driving significant value to the music industry.”
