The Dirty Secrets of Book Blurbs
If there’s one thing authors love more than procrastinating, it’s praising one another. During the Renaissance, Thomas More’s Utopia got a proto-blurb from Erasmus (“divine wit”), while Shakespeare’s First Folio got one from Ben Jonson (“The wonder of our stage!”). By the 18th century, the practice of selling a book based on some other author’s…