At Frieze Seoul, Smaller Sales Reign Among Top-Tier Galleries – ARTnews.com


The second edition of Frieze Seoul kicked off Wednesday at the COEX convention center in the Korean capital city’s Gangnam district. This edition of the fair saw more than 120 participants from the world’s leading galleries.

While it appears most galleries failed to reach single sales grossing in the millions like they did in last year’s edition, so far multiple smaller sales have lead to overall solid successes for many artists and exhibitors alike.

[See ten standout booths at Frieze Seoul.]

It is still early, however, and it is worth noting that gallery reported sales at art fairs are difficult to independently verify. Purchases can be made in advance and announced later into the week when the fair is in full swing. Frieze runs through Saturday, which could mean that more big transactions are still yet to come.

Below, a look at works sold by ten top-tier galleries during Frieze’s VIP preview.



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